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Adrenaline RUSH (5 Flavors) Reviewed & Explained

Last Updated April 12, 2025

Complete Review of All (5 Flavors) Adrenaline RUSH Flavors


American-Originated Adrenaline RUSH, Born from SoBe's Energy Drink Line

In 1995, the American soft drink brand SoBe released its energy drink, which later became an independent brand under the name "Adrenaline RUSH."

In 2000, the SoBe brand was acquired by PepsiCo, and the Adrenaline RUSH energy drink brand was discontinued in the U.S. (While the SoBe brand still continues to be sold in the U.S., the energy drink line was discontinued.)

Adrenaline RUSH's Revival, Centered Around Russia

Though discontinued in the U.S., the Adrenaline RUSH brand continues to be sold in Russia and several surrounding countries by PepsiCo, where it has grown to become a mainstay brand.

With frequent new product releases and a variety of promotions, the brand's image has been strengthened, making it one of the most notable energy drink brands in Russia.