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Adrenaline RUSH ORIGINAL

Posted on December 25, 2023 | Last updated January 30, 2025

Adrenaline RUSH ORIGINAL
The original "Adrenaline RUSH," a brand that has grown into one of Russia's most iconic energy drink labels.

Originally launched as "SoBe Adrenaline Rush," an energy drink brand that stemmed from the American soft drink company "SoBe," it is now sold in Russia and several neighboring countries.

Adrenaline RUSH ORIGINAL

ManufacturerPepsico
Country of OriginRussia
Price155 RUB
FlavorOrange
Total rating★★★★☆

Author informationAuthor: Energy Drink-kun

In 2001, while living in the United States, I encountered energy drinks through the dance scene and was deeply impressed. After returning to Japan, I found that energy drinks were considered novelty beverages, so I established a comprehensive website in 2013 to share the true appeal of energy drinks. As an energy drink enthusiast, I began drinking them seriously again, collecting over 7,000 varieties of energy drinks from various countries. I am also active as a critic and expert, receiving media interviews.

Flavor of Adrenaline RUSH ORIGINAL

Upon opening the can, a fresh orange aroma bursts out. The scent is incredibly realistic, capturing the essence of citrus fruits and instantly lifting my mood! Let's take a sip.
Flavor of Adrenaline RUSH ORIGINAL
As soon as it hits my tongue, I’m met with a deliciously sweet and tangy orange flavor. The fragrance alone hinted at its authenticity, but the taste itself is even more impressive. The combination of high-quality flavoring and well-balanced acidity creates an almost juice-like experience, making it feel as though real orange pulp is mixed in.

There’s a moderate aftertaste, with a lingering fruity richness that resembles the natural umami of orange pulp. Following the initial tanginess, a subtle citrus bitterness emerges, reinforcing the realistic fruitiness. For a juice-free orange flavor, this is incredibly well-executed.

In Russia, aside from Adrenaline RUSH ORIGINAL, there's also a juice-infused orange variant, "Adrenaline Rush Апельсиновая энергия." The two offer distinct drinking experiences, particularly in terms of texture and mouthfeel. Both are exceptionally high quality and absolutely delicious, so if you're traveling to Russia, be sure to grab both and compare them yourself.

Energy Ingredients of Adrenaline RUSH ORIGINAL

Energy Ingredients of Adrenaline RUSH ORIGINAL
Contains 135mg of caffeine, 1078mg of taurine, 449mg of carnitine, as well as ginseng and guarana.

Its impressively realistic orange flavor makes it seem like it contains real juice—but surprisingly, it doesn’t. That’s quite a feat.

Design of Adrenaline RUSH ORIGINAL

The current Adrenaline RUSH lineup in Russia features a black base with gold accents, forming a signature brand color scheme that exudes a dark, luxurious aesthetic.

The design is minimalistic, using black, gold, and silver. The Adrenaline RUSH "A" logo is seamlessly combined with a lizard motif—a visual element carried over from its SoBe origins.
Design of Adrenaline RUSH ORIGINAL
The latest version of Adrenaline RUSH has updated its logo, blending the lizard icon with the "A" emblem in a silhouette style. Compared to the older designs that prominently featured a full lizard illustration, this revision gives the branding a more refined and sophisticated appearance.

Design of Adrenaline RUSH ORIGINAL
Looking at the back of the can, you’ll find the Adrenaline logo alongside details about its energy ingredients. The simple combination of black, gold, and white is visually striking. The font size and layout are also well-balanced, adding to the premium feel.

Design of Adrenaline RUSH ORIGINAL
The version of Adrenaline RUSH ORIGINAL reviewed here features a black top with a gold tab. This consistent branding adds to the overall aesthetic appeal of the product, making it a pleasure to look at as well as drink.

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