Wild Monte Energy

Posted on August 1, 2020 | Last updated February 8, 2025

Wild Monte Energy, released by the izakaya chain Monte Rosa. In 2020, amidst the second wave of the energy drink boom, izakaya chains finally launched their own original energy drinks!

Wild Monte Energy

Manufacturer	Monte Rosa
Country of Origin	Japan
Price	200 JPY
Flavor	classic flavor
Total rating	★★★☆☆

Author information Author: Energy Drink-kun

In 2001, while living in the United States, I encountered energy drinks through the dance scene and was deeply impressed. After returning to Japan, I found that energy drinks were considered novelty beverages, so I established a comprehensive website in 2013 to share the true appeal of energy drinks. As an energy drink enthusiast, I began drinking them seriously again, collecting over 7,000 varieties of energy drinks from various countries. I am also active as a critic and expert, receiving media interviews.

Flavor of Wild Monte Energy

Wild Monte Energy
It has the classic yellow color of an energy drink and a subtle sweet, traditional fragrance.

Upon tasting, it has a sweet and sour, classic flavor, but without the strong acidity of Red Bull. The sweetness is smooth, making it easy to drink, and it has the familiar taste one would expect from an energy drink. There are no off-flavors, no chemical taste, and only a slight aftertaste, resulting in a smooth, easy-to-drink classic flavor overall.

While the flavor is a sweet, mild, and traditional one with controlled acidity, the fragrance is relatively light, so it doesn't become a heavy, overly sweet flavor. At 250ml, it's easy to quickly finish, enjoying the typical energy drink flavor without it feeling too much. It’s a good option if you want an energy drink taste that’s easy to drink.

The comment "Not bad, but it's just another classic flavor" might come from those who are used to energy drinks, but whether drinking it as an energy drink at the shop or mixing it with alcohol, it’s clear that Wild Monte Energy offers a recognizable energy drink taste. I think going with the classic flavor was the right choice for Wild Monte Energy.

Energy Components of Wild Monte Energy

Wild Monte Energy
It contains 160mg of caffeine and 500mg of arginine. This is quite a lot of caffeine for something served at an izakaya... Σ(´∀｀；). With the 250ml can size, it has a relatively high caffeine content, so be cautious not to overconsume.

Design of Wild Monte Energy

The phrase "Awaken the wild soul" with an image of a gorilla. The sense of cheapness that you feel is exactly the kind of design born from the energy drink boom.

The call-to-action phrases and poems typical of energy drinks are not just found in Wild Monte Energy but across various brands, and they are almost like a fun parody. Energy drinks seem to somehow always want to carry a message.

A rather intense gorilla...

Wild Monte Energy
Especially for energy drinks from non-major brands, there's the need to make them into novelty products that people will pick up. That "What the heck is this?" feeling is part of the fun of limited-edition products.

Wild Monte Energy is available in Monte Rosa chain izakayas and can also be purchased through Rakuten as well. As a classic flavor, I think it’s actually quite well done... but if I went out drinking at an izakaya, I’d probably end up ordering a cheap sour or highball instead. (；´∀｀)