Adrenaline Rush CM & Promotional Video
I’ve picked up the Adrenaline Rush commercial and promotional videos, which are still being sold in Russia.
Recently, the brand has become less well-known, and even those who remember it may have forgotten about it (it used to be sold in several countries), but in Russia, they continue to release energy drink-style promotional videos.
Author: Energy Drink-kun
In 2001, while living in the United States, I encountered energy drinks through the dance scene and was deeply impressed. After returning to Japan, I found that energy drinks were considered novelty beverages, so I established a comprehensive website in 2013 to share the true appeal of energy drinks. As an energy drink enthusiast, I began drinking them seriously again, collecting over 7,000 varieties of energy drinks from various countries. I am also active as a critic and expert, receiving media interviews.
Be Yourself
This is exactly the kind of over-the-top, image-heavy promotional video you'd expect from an energy drink brand. Anyone watching would immediately recognize this as an energy drink commercial. By the way, Adrenaline Rush videos always have a blue and dark color grading, so if you watch enough energy drink videos, you can tell right away that it’s Adrenaline Rush from the moment the video starts.
You Can Do It
A video in the typical "we support you while you work hard" style, a familiar catchphrase in energy drink commercials. It coolly depicts the quiet fighting spirit of three challengers as they overcome fear and ignite their passion. It’s not just the can’s poem or the catchy phrases—it’s also how the brand image is communicated through the video. Adrenaline Rush has been hosting long-term events for over 10 years and continues to support individuals, making it a staple energy drink brand in Russia. When they produce videos like this, it really resonates with the fans.
Mujuice x Adrenaline Rush
This piece mainly depicts those who protect the lifelines of society by working late into the night. It ties closely to extreme sports, as expected from an energy drink brand, but it also portrays the quiet support of those who keep society running, even if they go unnoticed. It’s a perfect example of Adrenaline Rush’s signature style. With over 26 million views, it’s one of the highest-rated videos among Adrenaline Rush’s productions, and I’ve watched it countless times since its release.
2020 New Release: Adrenaline Gold
This is the promotional video for Adrenaline Gold, released in 2020. Promotional videos for specific products are likely to be deleted eventually, so if that happens, I’ll remove it from here as well. I’d love for it to stay up forever though…
Adrenaline Game Fuel
From around 2019, energy drinks for gamers started gaining attention in the United States. In Russia, Adrenaline Rush began releasing gamer-targeted products in 2016. I’m truly impressed by how fit they are—sometimes it’s hard to believe they’re actual gamers!
Since 2001, Energy Drink Maniac has been drinking energy drinks and providing the most detailed reviews of global energy drinks based on firsthand research.
1541 flavors reviewed.
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The collection includes approximately 7,000 types of energy drinks from different countries, sizes, and designs.