KICKSTART HYDRATING BOOST RASPBERRY CITRUS

Posted on December 7, 2020 | Last updated February 6, 2025

KICKSTART HYDRATING BOOST RASPBERRY CITRUS
The new flavor from the Kickstart series, Raspberry Citrus, released in February 2017.

It was launched alongside Mango Lime (473ml). This marks the end of the era where both 473ml and 355ml sizes were sold together in the Kickstart series. After this, the product lineup underwent a major refresh, with Raspberry Citrus surviving and being upgraded to the 473ml size.

KICKSTART HYDRATING BOOST RASPBERRY CITRUS

Manufacturer	PEPSICO
Country of Origin	USA
Price	1.19 USD
Flavor	Cocnut
Total rating	★★☆☆☆

Author information Author: Energy Drink-kun

In 2001, while living in the United States, I encountered energy drinks through the dance scene and was deeply impressed. After returning to Japan, I found that energy drinks were considered novelty beverages, so I established a comprehensive website in 2013 to share the true appeal of energy drinks. As an energy drink enthusiast, I began drinking them seriously again, collecting over 7,000 varieties of energy drinks from various countries. I am also active as a critic and expert, receiving media interviews.

What is this color!? The content is coconut water flavored

When poured into a glass, it came out as an emerald green, completely different from what I imagined!? The color was a surprise, completely unexpected from the flavor name "Raspberry Citrus."
KICKSTART HYDRATING BOOST RASPBERRY CITRUS
When you take a sip, it’s sweet coconut water. There's no trace of raspberry or citrus flavor, and it’s all just coconut. This color and taste are definitely off (^^;)

The aftertaste has a slight coconut creaminess and fragrance lingering in your mouth. It’s refreshing and easy to drink, without any overwhelming flavors.

The Kickstart HYDRATING BOOST series contains coconut water.
KICKSTART HYDRATING BOOST RASPBERRY CITRUS
So, the coconut flavor is definitely present, but it seems like this particular can missed everything else. As the ingredient list shows, it should have had the colorant RED 40, but this color... Looks like I ended up with a rare miss.

I'll review the correct flavor again soon.

Energy Ingredients of KICKSTART HYDRATING BOOST RASPBERRY CITRUS

KICKSTART HYDRATING BOOST RASPBERRY CITRUS
Contains 68mg of caffeine. It has 10% fruit juice with white grape and coconut, but the fruity taste doesn’t come through strongly.

Design of KICKSTART HYDRATING BOOST RASPBERRY CITRUS

The main color is raspberry red and white, matching the coconut flavor.
KICKSTART HYDRATING BOOST RASPBERRY CITRUS
Until now, all the 355ml Kickstart cans had tabs that matched the can color, but the Raspberry Citrus comes with a black tab.

Afterward, the Kickstart series was revamped. The 355ml series was split between discontinued and continuing products, and Raspberry Citrus was chosen as a regular item for continued sale.

Additionally, all products previously made in 355ml are now unified into 473ml big cans, following the existing Kickstart series. Perhaps the 355ml size was too small and unpopular?