Red Bull continues to release new products in the second half of 2016! EDICION LIMON, WINTER EDITION
2016 is drawing to a close, but Red Bull has released new products in the second half of the year. The Red Bull Edition Limon was released in the US, and the Red Bull Winter Edition was released in Austria.
RED BULL EDICION LIMON
In August, information started to surface about the EDICION LIMON, which was released in the U.S. As can be inferred from the design and flavor name, it is a limited-time flavor. The details of this release had been kept under wraps until it suddenly spread from the East Coast area across the country.
Initially, there was speculation among energy drink enthusiasts that it would be a limited release only in the Southern West Coast and Southern areas, but it turned out to be a nationwide release. It would have been great if Red Bull America had stuck to regional exclusives.
I bought it in Los Angeles in September 2016. You can check out my energy drink journey, too!
RED BULL WINTER EDITION
In Austria, the Winter Edition began to make its appearance in the fall. Similar to Japan's Spring Edition, this marks the debut of the world's first seasonal limited edition product.
The flavor seems to be Plum Cinnamon, though I can't quite imagine the taste (^_^;) That said, the can color is stunning... By the way, the liquid inside is close to the same color and equally beautiful. It's a drink that you should enjoy not only for the taste but also for the color when poured into a glass.
Lately, Red Bull hasn’t been making big announcements for their releases, so even when enthusiasts are aware of the details, official information tends to come out later. It would be great if they promoted these releases more widely, but in any case, Red Bull continues to push forward. I look forward to more in the latter half of 2016 and beyond! ((o(´∀`)o))
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Author: Energy Drink-kun
In 2001, while living in the United States, I encountered energy drinks through the dance scene and was deeply impressed. After returning to Japan, I found that energy drinks were considered novelty beverages, so I established a comprehensive website in 2013 to share the true appeal of energy drinks. As an energy drink enthusiast, I began drinking them seriously again, collecting over 7,000 varieties of energy drinks from various countries. I am also active as a critic and expert, receiving media interviews.