Goji berries
Flavor of Goji Berries
Goji berries, often found in North American energy drinks, are known as "クコの実" (kuko no mi) in Japan, which might be a more familiar term.
These red berries are native to China, where they are used in a variety of dishes. For those familiar with Japanese cuisine, the red topping often seen on almond tofu is also goji berries.
Goji berries are known for their nutritional richness, and in North America, they have gained popularity as one of the superfoods alongside acai berries.
Superfood for Vitality
Goji berries have been consumed in China for centuries and are considered a key ingredient in traditional Chinese medicine for promoting vitality and strength. They have a long history of being consumed for longevity and are rich in vitamin B complex, iron, carotenoids, betaine, polyphenols, and other nutrients.
In energy drinks, goji berries are often included for their distinctive flavor and the image of being a nutrient-dense superfood.
Author: Energy Drink-kun
In 2001, while living in the United States, I encountered energy drinks through the dance scene and was deeply impressed. After returning to Japan, I found that energy drinks were considered novelty beverages, so I established a comprehensive website in 2013 to share the true appeal of energy drinks. As an energy drink enthusiast, I began drinking them seriously again, collecting over 7,000 varieties of energy drinks from various countries. I am also active as a critic and expert, receiving media interviews.