PRIME ENERGY STRAWBERRY WATERMELON

Posted on February 11, 2024 | Last updated January 30, 2025

In January 2023, PRIME ENERGY released five flavors simultaneously, and today’s review focuses on PRIME ENERGY STRAWBERRY WATERMELON.

Originally, PRIME started in 2022 with "PRIME HYDRATION," a bottled sports drink. Later, the brand expanded with the energy drink series "PRIME ENERGY." This time, PRIME ENERGY STRAWBERRY WATERMELON is one of the flavors carried over from the existing PRIME HYDRATION lineup.

PRIME ENERGY STRAWBERRY WATERMELON

Manufacturer	Prime Hydration
Country of Origin	USA
Price	2.99 USD
Flavor	Strawberry
Total rating	★★★☆☆

Author information Author: Energy Drink-kun

In 2001, while living in the United States, I encountered energy drinks through the dance scene and was deeply impressed. After returning to Japan, I found that energy drinks were considered novelty beverages, so I established a comprehensive website in 2013 to share the true appeal of energy drinks. As an energy drink enthusiast, I began drinking them seriously again, collecting over 7,000 varieties of energy drinks from various countries. I am also active as a critic and expert, receiving media interviews.

Flavor of PRIME ENERGY STRAWBERRY WATERMELON

Upon opening, a sweet and tangy strawberry aroma bursts out. There is no distinct watermelon scent, making it seem like a standalone strawberry-flavored drink. Let’s give it a taste.
Flavor of PRIME ENERGY STRAWBERRY WATERMELON
The first sip reveals a tart and refreshing strawberry flavor. Since there’s no noticeable watermelon aroma, it feels more like a pure strawberry-flavored drink.

The sharp acidity of the strawberry dominates, making it a light and refreshing drink that you can easily gulp down. After drinking, a faint strawberry aroma and sourness linger slightly, but the aftertaste doesn’t overstay its welcome, resulting in a crisp and pleasant drinking experience.

There’s no unpleasant artificial sweetener taste, nor does it feel diluted despite being sugar-free. The execution of this sour strawberry flavor is remarkably well done.

Energy Ingredients of PRIME ENERGY STRAWBERRY WATERMELON

Energy Ingredients of PRIME ENERGY STRAWBERRY WATERMELON
Contains 200mg of caffeine, along with L-theanine, inositol, glucuronolactone, and taurine.

Since PRIME ENERGY is heavily promoted by social media influencers popular among young audiences, it has been scrutinized in the U.S. as a high-caffeine energy drink marketed toward children.

While the caffeine content per can is not significantly higher than other brands, the drink’s appeal to younger consumers has raised concerns—highlighting the challenges of balancing marketing with responsibility.

Design of PRIME ENERGY STRAWBERRY WATERMELON

Design of PRIME ENERGY STRAWBERRY WATERMELON
PRIME ENERGY cans typically use a single color to represent the flavor, and this time, it’s pink. However, using just one color to convey a mix of strawberry and watermelon might not be the best choice—it doesn’t immediately bring the flavor to mind.

Design of PRIME ENERGY STRAWBERRY WATERMELON
The side of the can features ingredient icons. The design is so minimalistic that it could easily be mistaken for a generic store-brand product.

Without the backing of global influencers like Logan Paul and KSI, this design might go unnoticed. Is this simplicity really the right approach? A little more individuality in each product’s design could make them more visually appealing.