ROCKSTAR PURE ZERO STRAWBERRY PEACH

Posted on August 21, 2023 | Last updated January 31, 2025

Released in January 2023 in the U.S., the new flavor of the Pure Zero series, ROCKSTAR PURE ZERO STRAWBERRY PEACH, is a zero-sugar type.

In the American energy drink scene, zero-sugar has become the mainstream, so the release of this product is not surprising. Interestingly, the same flavor is also being released at the same time in the high-caffeine, full-sugar Punch series. It's intriguing to wonder which version, the full-sugar or the zero-sugar STRAWBERRY PEACH, is more popular.

Now, let me dive into a detailed review of ROCKSTAR PURE ZERO STRAWBERRY PEACH.

ROCKSTAR PURE ZERO STRAWBERRY PEACH

Manufacturer
Country of Origin
Price	2.29 USD
Flavor	Strawberry、Peach
Total rating	★★★★☆

Author information Author: Energy Drink-kun

In 2001, while living in the United States, I encountered energy drinks through the dance scene and was deeply impressed. After returning to Japan, I found that energy drinks were considered novelty beverages, so I established a comprehensive website in 2013 to share the true appeal of energy drinks. As an energy drink enthusiast, I began drinking them seriously again, collecting over 7,000 varieties of energy drinks from various countries. I am also active as a critic and expert, receiving media interviews.

Flavor of ROCKSTAR PURE ZERO STRAWBERRY PEACH

Opening the can, a sweet strawberry candy scent immediately fills the air, along with a refreshing peach fruit aroma. It's a strange yet delightful combination, as both fragrances are distinct and easily identifiable. The liquid inside is clear with a gentle pink hue, and it doesn't immediately suggest that it contains a strong 240mg of caffeine. Now, let's take a sip.

Energy Ingredients of ROCKSTAR PURE ZERO STRAWBERRY PEACH

As soon as it touches my lips, I taste a mildly sweet strawberry candy flavor, followed by a light, crisp peach taste that adds a refreshing touch. This is a well-balanced and high-quality mix of flavors.

Honestly, I didn’t expect the two fruit flavors to blend so well together.

While neither the strawberry nor peach flavors have a strong fruitiness or a noticeable fruit flesh sensation, the taste isn't artificial either. It's mild and gentle, making it appealing to a wide audience.

The taste of artificial sweeteners is barely noticeable, so even though the same flavor is also available in the full-sugar Punch series, there's no need to choose that version once you've tried this one.
Full sugar Punch series with the same flavor was released at the same time, but this version eliminates the need for it.

Energy Ingredients of ROCKSTAR PURE ZERO STRAWBERRY PEACH

Energy Ingredients of ROCKSTAR PURE ZERO STRAWBERRY PEACH
It contains 240mg of caffeine, taurine, milk thistle, ginseng, and guarana. With the high caffeine content, it’s important to be mindful of not overdoing it.

Design of ROCKSTAR PURE ZERO STRAWBERRY PEACH

The can shares the same clean white and gray colors common to the Pure Zero series, with large, easy-to-see strawberry and peach-colored stars.

Design of ROCKSTAR PURE ZERO STRAWBERRY PEACH

The flavor is prominently displayed at the top of the can, visible from three directions. This is a new design change introduced in 2023.

However, when displayed on shelves, the brand name "ROCKSTAR" and the series name "PURE ZERO" are turned sideways, which unfortunately makes the design less effective.

The oversized stars, which disrupt the overall balance of the design, are the main culprit for the aesthetic imbalance. I wonder when this will be improved.