SMAG! ENERGY STRAWBERRY KIWI

Posted on May 14, 2023 | Last updated February 1, 2025

SMAG! ENERGY STRAWBERRY KIWI
Released in 2013, the Strawberry Kiwi flavor from the SMAG! ENERGY series, launched in Denmark.

This is one of the early flavor series from this historic energy drink brand, which has been around for over 10 years.

SMAG! ENERGY STRAWBERRY KIWI

Manufacturer	SMAG!
Country of Origin	Denmark
Price	6 DKK
Flavor	Strawberry
Total rating	★★☆☆☆

Author information Author: Energy Drink-kun

In 2001, while living in the United States, I encountered energy drinks through the dance scene and was deeply impressed. After returning to Japan, I found that energy drinks were considered novelty beverages, so I established a comprehensive website in 2013 to share the true appeal of energy drinks. As an energy drink enthusiast, I began drinking them seriously again, collecting over 7,000 varieties of energy drinks from various countries. I am also active as a critic and expert, receiving media interviews.

Flavor of SMAG! ENERGY STRAWBERRY KIWI

Upon opening the can, a sweet aroma reminiscent of strawberry candy fills the air.
Flavor of SMAG! ENERGY STRAWBERRY KIWI
When I take a sip, the flavor matches the scent—sweet strawberry candy. There's no real fruitiness to speak of, just a strong candy or syrup-like taste, akin to shaved ice syrup.

For those who want a rich strawberry flavor, this might come off as a bit too cheap, but for fans of the old-school, unhealthy strawberry candy taste, this could be the perfect flavor.

Although the flavor is labeled as "STRAWBERRY KIWI," there is absolutely no kiwi flavor to be found.

Energy Ingredients of SMAG! ENERGY STRAWBERRY KIWI

Energy Ingredients of SMAG! ENERGY STRAWBERRY KIWI
Contains 80mg of caffeine, 1000mg of taurine, and 60mg of glucuronolactone.

Design of SMAG! ENERGY STRAWBERRY KIWI

The can features a rich red color, more intense than expected from a strawberry impression, with a simple white SMAG logo.
Design of SMAG! ENERGY STRAWBERRY KIWI
The design is so simple that it might look like a store's private label product, but it is indeed an independent brand.

Nordic energy drinks often adopt minimalist designs like this, which can be a double-edged sword—either it shines for its simplicity or lacks the necessary character.

Later, when limited-edition collaboration cans were released, I thought this simple design might gain more value. However, production was halted, and the brand was scaled down, eventually being revamped into an energy cola brand in 2019. Although the brand still exists, its official website is gone, and it seems to be in a period of decline.